snowe

I’ve been a copy gun-for-hire for the luxury home goods brand since its inception, helping them expand their boilerplate branding materials into a fully realized personality. Their refined-yet-just-a-little-bit-cheeky attitude has been a thrill to stretch, from email and magazine articles to brand new product copy and surprise-and-delight printed materials. Working on their copy has been as cool as their air-whipped linen sheets.